Tom Brady - IWC Schaffhausen - Brand Ambassador 1

Tom Brady Becomes New Brand Ambassador For IWC Schaffhausen

Tom Brady’s list of successes is long: six Super Bowl titles, four Super Bowl’s most valuable player awards, three League’s most valuable player awards and 16 Division titles. The American football player stands for greatness, so it’s no wonder that Brady has become the new global brand ambassador for IWC Schaffhausen. “He is probably the best quarterback of all time, but also an admirable role model”, says Christoph Grainger-Herr, CEO of IWC Schaffhausen.

Tom Brady is not only a top athlete, but also a gentleman and lover of haute horlogerie. The quarterback has owned several IWC watches for years, such as a Pilot’s Watch Chronograph TOP GUN Miramar or the legendary Portuguese Perpetual Calendar. According to the NFL star, he also attaches great importance to good design: “It is an honour for me to join forces with IWC Schaffhausen. I have admired the brand for many years for its timeless design, its precise engineering and its attention to detail”, explains Brady.

We are delighted with the new partnership between Tom Brady and IWC Schaffhausen and can hardly wait to see the first IWC advertising campaigns in collaboration with the world-class athlete.

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